Dealernews Announces the Top 100 Dealers for 2010 — Are you one?

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Oh, how we love the Top 100 contest. It’s a chance to take a peek into a myriad dealerships across the country and boy is it exciting. Well, my excitement is about to go off the chartsnow that we’ve announced the Top 100 Dealers for 2010. I got to see quite a few and I’m highly impressed at how many stores took this bad economy by the cajones and charged forth with fantastic new ideas, marketing efforst, restructured business plans and just a great big dose of Great American Kick Ass. 

A few ideas that stuck out: promotions text messaged to customers; dealers using Google AdWords, a concentrated focus on improving CSI scores, more stores offering online credit applications, many dealers using e-mail marketing, using Facebook to interact with customers, and the big daddy, an in-store discount store where lower-priced (not discounted) items are offered. 

From Mary Slepicka’s announcement:

More than 35 states from coast to coast, plus two Canadian provinces, are represented in this year’s Top 100. States with the highest number of winning dealerships are Texas (8), Missouri (7) and Virginia (6). A full list of the 2010 Top 100 Dealers follows.

The Top 100 Dealers will be honored Feb. 12 during an invitation-only awards reception in Indianapolis, where the 2010 Dealer of the Year and Merit Award winners will be revealed. The Top 100 Dealers will be showcased in a three-day gallery exhibit during the 42nd Annual Dealernews International Powersports Dealer Expo, held Feb. 12-15 at the Indiana Convention Center and the Marriott and Westin Hotels in downtown Indianapolis.

This year’s winners also will be commemorated in the 2010 Top 100 Yearbook, to be published in March byDealernews. In addition, an online gallery will be available starting in March at http://www.dealernews.com.

So go take a look at the list and let us know your thoughts, especially if you’re one of the Top 100.

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