Archive for the ‘Malcolm Smith’ Category

Malcolm Smith’s Stamp of Approval: The Malcolm Test

January 12, 2010

File this one under the Things We Like category. Seems that motorcycling legend, Top 100 Dealer Grand Prize winner and all-around super nice guy Malcolm Smith has started up a new blog over at his dealership’s website. It’s called The Malcolm Test and in it Malcolm puts his considerable knowledge to use testing, reviewing and showcasing the products that he sells at his Riverside, Calif. store, Malcolm Smith Motorsports

Here’s some wordage from the blog:

I created this blog to test and showcase products that standout to me in some way. I appreciate products that demonstrate unique design, quality craftsmanship, and superior functionality.

Looks like he started it at the first of 2010 and thus far he has reviews up for the Gaerne GX-1 boot and the Motion Pro Tri-Drive Mini-T Handle. And Malcolm’s a smart cookie in addition to being a good dude — at the end of each review he includes a buy-it-now link to the e-commerce portion of his store’s site. Nice stuff and a great way for Malcolm to capitalize on his well-deserved notoriety. This is an idea that might be worth replicating in some way, shape or form.

On a side note, at last year’s Dealer Expo, we (myself, Arlo Redwine and former editor Guido Ebert) had a chance to sit down to dinner with Malcolm, his wife, Joyce, son, Alexander, daughter, Ashley, the filmmaker Bruce Brown and some of the crew from the store (sorry for forgetting your names everybody, it was the wine!). We had a nice night in a private room at Ruth’s Chris Steakhouse where we got to scarf down some delicious food, drink some fantastic wine and simply enjoy everybody’s company. That may go down as one of the most memorable “business” dinners I’ve ever been a part of as Malcolm, Joyce and the rest of the gang were perfect company.

 With that said, here’s another bit from Malcolm’s blog — his impressive stats:

– Six-time Baja 1000 Winner
– Four-time Baja 500 Winner
– Two-time Roof of Africa Rallye Winner
– Eight-time Six Days Enduro Gold Medal Winner
– Star of On Any Sunday
– Owner of Malcolm Smith Motorsports
– Industry Leader
– Philanthropist
– Family Man
– Still Winning and Grinning!

Blogged Too Soon — Malcolm’s Protest Sale

March 23, 2009

Last week I blogged about USA Today picking up the Malcolm Smith Kids Love 2 Ride protest sale, saying that it was odd that none of the local media has been actively covering the issue — that it took a national newspaper to pick up the story.

Well, turns out I blogged too soon. Turns out that the Temecula Valley News and the Press Enterprise both ran stories covering the protest sale and the youth ATV/bike ban. I’m glad to see the general press picking up on this issue given the huge impact motorcycling has on Southern California’s culture and economy.

The more play this story gets the better. I know we’re covering the heck out of it over at Dealernews.com.

Malcolm’s Protest Sale Gets Nationwide Attention

March 19, 2009

Interesting to note that it was USA Today that picked up Malcolm Smith’s protest sale of youth (12 and under) ATVs and dirtbikes. I’ve yet to see much (if any) coverage in the LA Times. Not sure about the Press Enterprise, Smith’s local paper, but I couldn’t find anything via Google.

I don’t know why this wouldn’t get more play in the local press given motorcycling — in all forms — is a huge part of the Southern Californiapicture-11 culture and economy. I know one place  you’ll get just about ALL THE COVERAGE you can stomach in regards to the lead content regulation effect on the powersports industry. That’s over here at Dealernews.com.

Here’s  the first paragraph of the story and a clicky to the full USA Today piece.

LOS ANGELES — Angry with a nationwide ban on sales of youth motorcycles and ATVs over lead concerns, one of the biggest dealers in Southern California plans to sell the child-size vehicles today despite potential criminal penalties.